Duplicate, Google Chose Different Canonical Than User. What It Is, Causes, & How to Fix
The Google Search Console status “Duplicate, Google chose different canonical than user” means that Google chose a different URL to index than…
Results-Driven SEO Project Management: From Chaos to Cash
Making a profit in SEO relies on good project management. That means doing things that get results rather than just drowning yourself…
The 6 Biggest SEO Challenges You’ll Face in 2024
Seen any stressed-out SEOs recently? If so, that’s because they’ve got their work cut out this year. Between navigating Google’s never-ending algorithm updates,…
How to Persuade Your Boss to Send You to Ahrefs Evolve
There’s one thing standing between you and several days of SEO, socializing, and Singaporean sunshine: your boss (and their Q4 budget 😅). But…
12 Field-Tested Content Marketing Tactics
In this guide, we’re diving into twelve content marketing tactics we’ve tested and continue to use with some decent results. We know…
Guaranteed SEO Services: Here’s the Only SEO Guarantee That’s Not a Scam
SEO guarantees are one of the biggest tools agency sales teams use to turn prospects into clients. But they can often be…
Parasite SEO Explained (It’s Not Always Evil!)
Parasite SEO can help you rank for more competitive keywords, rank faster, and get more traffic to your content. But do these…
Google Documents Leaked & SEOs Are Making Some Wild Assumptions
You’ve probably heard about the recent Google documents leak. It’s on every major site and all over social media. Where did the…
Do Higher Content Scores Mean Higher Google Rankings? Our Data Says It’s Unlikely.
I studied the correlation between rankings and content scores from four popular content optimization tools: Clearscope, Surfer, MarketMuse, and Frase. The result?…
15 Unique Ways to Check Competitor Website Traffic
You only need three tools to get sixteen highly actionable data points on your competitors’ traffic. Before we dive in, let’s set…
8 Ahrefs API Use Cases For Agencies and Enterprises
It’s no secret that APIs are a major time saver. They help automate many marketing tasks from creating reports to forecasting SEO…
SEO Agency Software (My Tried and Tested Tools)
There’s no shortage of SEO agency software available at the moment. But with so many options to choose from, which tools do…
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- I have watched companies pour money into campaigns while their customer experience quietly canceled out every dollar. Here is how I tell the difference before we spend anything.
- Four 4K cameras, 18 channels of audio, and a production plan built before anyone walked in the door. That is how you turn one day into a year of content.
- Most companies treat an event like a one-day expense. We treat it like a content factory. The math is completely different.
- Stop Making Ads Start Answering Questions
- We produced a 90-minute live event in the studio last week. By the end of the month it will be 20 separate sales assets. Here is how.
- Your website is not a brochure. It is a sales conversation that runs 24 hours a day without you. Is it saying the right things?
- I have built over 850 sites. The ones that generate real leads share six structural elements. Most sites have two of them.
- Most agencies will tell you exactly what you want to hear in the pitch. Three questions will tell you whether any of it is real.
- Before you sign an agency contract, ask them to show you the last campaign that did not work and what they learned from it. Watch what happens.
- I have cleaned up after a lot of agency disasters. The CEOs who avoided them all asked some version of the same three questions before signing.
