Don’t miss out on the latest HR trend! 2023 is the year to jump on the social recruiting bandwagon and give your hiring strategy a boost.

Stay ahead of the game and make sure you’re not left behind.

Family therapy for communication issues near me,Family therapy for communication skills,Family therapy for communication issues online,Family therapy for communication difficulties,Family therapy for communication and trust,Cognitive-behavioral therapy for OCD,Cognitive-behavioral therapy for OCD online,Cognitive-behavioral therapy for OCD near me,Cognitive-behavioral therapy for OCD children,Cognitive-behavioral therapy for OCD adults,Cognitive-behavioral therapy for OCD and depression,Therapy for depression and grief,Depression therapy near me,Grief counseling near me,Depression and grief therapy online,Depression and grief group therapy,Depression and grief therapy,Mindfulness-based stress reduction techniques,Mindfulness-based cognitive therapy techniques,Mindfulness-based stress reduction for anxiety,Mindfulness-based stress reduction for depression,Mindfulness-based stress reduction for couples,Mindfulness-based stress reduction for groups,motionally-focused couples therapy near me,Emotionally-focused couples therapy for infidelity,Emotionally-focused couples therapy for communication,Emotionally-focused couples therapy for anxiety,Emotionally-focused couples therapy for depression,Online therapy sessions,Online counseling sessions,Online therapy video sessions,Online therapy chat sessions,Online therapy phone sessions,Online therapy group sessions,LGBTQ+ affirming therapy online,LGBT-sensitive therapy near me,LGBT-friendly therapy in my area,LGBTQ+ affirming psychotherapy,LGBTQ+ affirming therapy for couples,Trauma-focused cognitive-behavioral therapy techniques,Evidence-based trauma-informed therapy,Trauma-focused therapy for children,Trauma-informed therapy for adults,Trauma-informed therapy for couples,Individual therapy for anxiety,Individual anxiety therapy online,Individual therapy for anxiety disorders,One-on-one anxiety therapy near me,Individualized anxiety therapy sessions,Individual anxiety therapy for adults,Couples therapy near me,Couples therapy in my area,Couples therapy near me today,Couples therapy close to me,Couples therapy in my city,Couples therapy in my zip code,Best PTSD therapy techniques,PTSD therapy near me,Effective PTSD therapy options,PTSD therapy for veterans,Affordable PTSD therapy services,PTSD therapy for children,Holistic PTSD therapy approaches,Online PTSD therapy sessions,Natural remedies for PTSD therapy,PTSD therapy for first responders,PTSD therapy for sexual assault survivors,EMDR therapy for PTSD,Group PTSD therapy sessions,PTSD therapy for caregivers,Military PTSD therapy optionsSocial recruiting has become a vital aspect of the hiring process for many companies. With the rise of social media, job seekers are turning to these platforms to find their next career opportunity. In fact, 96 percent of job seekers use social media for their job searches, and 81 percent want to see jobs posted on Facebook. Additionally, nearly 40 million people search for jobs on LinkedIn each week. As a result, it is important for companies to tap into the right platforms to reach their desired candidates and showcase their company culture.

Social media has become an increasingly important part of the job search process in recent years, and it can also be a valuable tool for employers looking to hire top talent. In this article, we’ll explore the various ways that social media can be used in job hiring and offer some tips for making the most of these platforms.

However, simply dividing your attention and budget between different social media sites without any clear direction is not enough. To make the most out of your social recruiting strategy, it is important to set clear and achievable goals. These goals can include improving the quality of hires, speeding up the hiring process, reducing cost per hire, improving employer brand value, and reducing employee turnover rate.

One of the main benefits of using social media for hiring is that it allows employers to research potential candidates more thoroughly. By looking at candidates’ profiles on platforms like LinkedIn, Twitter, and Facebook, employers can get a sense of their work experience, education, skills, and personal interests. This can be particularly useful for identifying candidates who may not have a traditional resume but have a strong online presence and reputation.

One important goal to set is improving the quality of hires. This means identifying candidates who possess both hard and soft skills, and who will be a good fit for your company culture. By finding the right candidates, companies can avoid costly hiring mistakes and improve overall productivity.

Social media can also be used as part of the hiring process itself. Many employers advertise job openings on social media platforms, which can help to reach a wider pool of potential candidates. Additionally, social media can be a convenient and cost-effective way to conduct initial interviews or screen candidates. For example, an employer might ask a candidate to complete a short video interview or to answer questions through a direct message.

To make the most of social media in the hiring process, it’s important to ensure that your company has a strong online presence. This includes maintaining a professional website and active social media profiles, as well as posting regular updates about your company and job openings. It’s also crucial to be mindful of privacy and legal considerations, such as not discriminating against candidates based on their protected characteristics or sharing sensitive information online.

Another important goal is to speed up the hiring process. When a position is open for too long, it can raise questions in the minds of candidates and make it harder to find the right person for the job. By streamlining the hiring process, companies can attract and retain top talent.

In addition to these goals, companies should also strive to reduce their cost per hire. This metric is crucial in determining the overall success of a social recruiting strategy. By reducing costs, companies can achieve optimal return on investment.

Improving employer brand value is also crucial in social recruiting. Candidates often research a company’s image and reputation before applying for a job. By being an influencer on social media and showcasing the company culture, companies can attract and engage top candidates, convert job seekers into applicants, and increase their talent pool.

Finally, it’s important to remember that social media should be just one part of a comprehensive hiring process. While it can be a useful tool for finding and evaluating candidates, it’s important to also consider other factors, such as in-person interviews and reference checks.

In conclusion, social media can be a powerful tool for streamlining and improving the job hiring process. By staying up-to-date with the latest social media tools and techniques, employers can identify and attract top talent and make informed hiring decisions.

At Appture Digitatl, we specialize in social recruiting and building a strong employer brand. We have been in business since 2005 and have served hundreds of clients ranging from solo recruiters to large organizations with regional, national, and international reach. We understand the importance of setting clear goals and developing a plan to achieve them. Contact us today to schedule a free, 30-minute focus call and discuss how we can help improve your social recruiting strategy.


Find Out More

Marketing Tips You Need

Keep In Touch

Quick Subscribe

Client Reviews Tell The Tale.

Nicole NoblesApril 18, 2024
Dan was a delight to work with. I needed a few headshots taken for my LinkedIn profile and Dan provided the easiest and most comfortable experience using state-of-the art equipment in a very professional setting. Also, the turn-around time on results was quick and I felt completely engaged and satisfied during the entire process. I highly recommend his services.Donny RitcharoenDecember 19, 2023
I got headshots taken and they turned out so well! The lighting was amazing.Tessa ChanMay 31, 2023
We used Appture to build a lodging website, and they were awesome! Dan went above and beyond to show us the functions and make all of our changes. Appture is our go to for web design from now on!Abigail HaleOctober 26, 2022
Dan did a fantastic job making me feel comfortable while shooting. He also made me look great! I don't photograph well, so I am very pleased with the results and speed at which I got the final product.Lily GostinSeptember 13, 2022
Appture knows their business and will go the extra mile for their customers. They do high quality work and provide great ongoing support.Chris McCorkindaleMay 25, 2022
Anita CauthornMay 24, 2022
It’s so rare in these times to find one man with so much wow factor and more rare to find men with similar interest and passion in their life journey as myself . Dan Elliott has been introduced to many in what is now considered as the Terror Dome , a place where many dreams are not deferred they are detoured to routes that lead to dead ends , he comes in full of optimism so infectious that he, maybe with out knowing is energizing those who have ventured where others would fear going with just the right jolt to forge on in the way of helping fallen humanity … His various fields of expertise has helped many in my region and I can only imagine the number he has effected beyond those I know … from day one I knew “ this was a man of kindred spirit “ Dan Elliott is a Gem and adds glimmer to things he touches … I’m a Witness ….and eternally grateful….L.Rashaan RichMay 21, 2022
Dan and his group are highly capable and knowledgeable. They work fast and get the job done. I highly recommend Appture.Justin FrankMarch 26, 2022
They are highly specialized in their work and constantly seek innovation.Ismail YenigulMarch 14, 2022
Dan is a marketing wizard. Honest, Experienced and a read deal. I am blessed to have him in my journey online :) Highly recommended.Sabbir HasanMarch 7, 2022
So much to say. Creative, Intelligent, Talented, Limitless, Affordable. It's amazing what these guys can do.Hack mackMay 17, 2019
We'd used some other agencies before, but man, they simply knocked us all over. After being in business for 30 years, I wonder how much more business we'd be doing if we'd hired them earlier.Rebecca HoneaMay 17, 2019