SEO Community Spotlight: Singapore

word-image-168072-1-1 SEO Community Spotlight: Singapore

Singapore’s SEO community is a humble-sized, diverse mix of marketers of all experience levels.

Having lived in this city-state for a good three decades, I’ve gathered that SEO remains a niche here—but the people within it are welcoming and always happy to exchange ideas. 

Let’s take a closer look.

There are only two local meet-ups we’re aware of at present: Middy’s, and Ahrefs’ SEO Beer & Snacks event. 

Middy’s

APAC Marketers’ community member Robert Lai launched a spin-off meet-up called Middy’s for marketers around the region to network in person. 

It’s a casual, monthly affair that takes place in Singapore, Jakarta, and Sydney—and you don’t have to be a member to join in. Events are announced on APAC Marketers’ LinkedIn page.

word-image-168072-3-1 SEO Community Spotlight: Singapore

Depending on how the local community shapes up, Robert says the meet-up might evolve to include more structured sharings and presentations in future. 

Ahrefs’ SEO Beer & Snacks

We started ramping up our community efforts after bringing in our events marketing manager, Shermin (she’s a star!). 

In Feb 2023, we hosted our first-ever SEO Beer & Snacks session in the Ahrefs’ office—and have had six meet-ups since. These free, casual events give in-house marketers, SEOs, and business owners a chance to mingle and network over pizza. It’s a doozy: 

We occasionally host content marketing and SEO workshops, too, where we share insights into our content strategy and use cases of Ahrefs. Sign up to stay in the loop! 

MarTech Summit, CX Week Asia, Product Marketing Summit, DigiMarCon: Singapore plays host to several major marketing conferences annually, but none have ever been SEO-focused.

Seeing the opportunity—and given how well-positioned we are in the space—we decided to organize Ahrefs’ inaugural conference, Singapore SEO Summit.

word-image-168072-4-1 SEO Community Spotlight: Singapore

The one-day conference takes place in Singapore on 26 Oct, 2023 at Bridge+ 79RR.

With 200 marketers in attendance and a strong roster of speakers, it’s going to be a supercharged day of learning and networking.

Here’s a peek at what to expect:

  • 13 speakers, including Adam Krzywda, Charlotte Ang, James Norquay, and Ahrefs’ Tim Soulo.
  • Talks covering SEO and content strategies for challenging niches, how to top Google with AI content, technical SEO, and more.
  • Breakfast, lunch, and free-flow refreshments from Joe & Dough; evening drinks and canapés from Amicii catering.

The last few tickets are available for S$299—get them while you can! 

Singapore’s SEO community may be small, but its talent is outsized. Some notable names include:

Adam Krzywda, SEOptimer

As the CEO of SEOptimer—an SEO audit and reporting platform—Adam has helped to drive the company’s website to 250k+ organic visits a month, dominating some of the most competitive keywords in Google. He previously served as CTO at various tech platforms. 

Charlotte Ang, Traffic Bees

Charlotte is the Managing Partner of Traffic Bees, a search-focused digital marketing agency. A self-taught SEO, she founded a local logistics company and turned leads into customers—and on seeing that success, moved on to establish Traffic Bees.

Gavin Choo, Disruptive Digital

Gavin is the Managing Director of Disruptive Digital, a full-service digital agency. Outside of his role, Gavin consults and trains marketers and entrepreneurs on demand.

Tim Soulo, Ahrefs

A familiar name in the SEO space, Tim is Ahrefs’ CMO and product advisor. He’s spoken at industry-leading conferences including PubCon and brightonSEO, and his SEO-related data research has been cited by the likes of Inc., TechCrunch, and more. 

Onur Ozer, Simple Matters

Onur is the Founder of Simple Matters, where he helps startup founders to grow their businesses. He previously worked across startups, agencies such as R/GA, and global brands including American Express and Mastercard.

Eugene Leow, Conquest Creatives

Eugene is an SEO and SEM specialist who serves as the Marketing Lead at Conquest Creatives. Through his experiences, he has helped boost visibility and improve customer conversion rates for multiple brands.

Yeap Ming Feng, Seedly

As the Head of Personal Finance platform Seedly, Ming Feng has reshaped the fintech space through the lens of marketing and SEO. He currently serves as a mentor at ACE.SG’s incubator program.

Eugen Kim, First Page Digital

Eugen is the Head of Strategy at Singapore-based agency First Page Digital. With his background in venture capital partnerships and digital marketing, Eugen specializes in crafting comprehensive strategies for enterprise-level clients. 

Ahrefs and SEOptimer are pretty much the only SEO software companies in Singapore.

If you aren’t already familiar with us, Ahrefs is Ukrainian-founded and headquartered in Singapore. Our comprehensive SEO toolset is used by marketing teams at LinkedIn, IBM, Adobe, and many others.

Meanwhile, SEOptimer is an SEO audit and reporting tool that offers white-label SEO reports. Its customer base also includes some prominent companies: Deloitte, Ogilvy, and Shopify.

Beyond these, several digital marketing agencies in Singapore offer search-focused services. Here are just a few: Disruptive Digital, First Page Digital, OOm, Mamba, Kytte, Clicker Media, Overdose Digital, and Traffic Bees. 

Final thoughts

Singapore’s SEO space will always remain a niche, but things are gradually evolving—helped along by our very first SEO conference this October.

Get your tickets to the Singapore SEO Summit 2023 before they sell out! ✨ And if I missed out on featuring your SEO community, drop me a message here.

RECOMMENDED POSTS

Find Out More

Marketing Tips You Need

Keep In Touch

Quick Subscribe

Client Reviews Tell The Tale.

Paul GrewSeptember 25, 2024
Nicole NoblesApril 18, 2024
Dan was a delight to work with. I needed a few headshots taken for my LinkedIn profile and Dan provided the easiest and most comfortable experience using state-of-the art equipment in a very professional setting. Also, the turn-around time on results was quick and I felt completely engaged and satisfied during the entire process. I highly recommend his services.Donny RitcharoenDecember 19, 2023
I got headshots taken and they turned out so well! The lighting was amazing.Tessa ChanMay 30, 2023
We used Appture to build a lodging website, and they were awesome! Dan went above and beyond to show us the functions and make all of our changes. Appture is our go to for web design from now on!Abigail HaleOctober 26, 2022
Appture knows their business and will go the extra mile for their customers. They do high quality work and provide great ongoing support.Chris McCorkindaleMay 24, 2022
Anita CauthornMay 24, 2022
It’s so rare in these times to find one man with so much wow factor and more rare to find men with similar interest and passion in their life journey as myself . Dan Elliott has been introduced to many in what is now considered as the Terror Dome , a place where many dreams are not deferred they are detoured to routes that lead to dead ends , he comes in full of optimism so infectious that he, maybe with out knowing is energizing those who have ventured where others would fear going with just the right jolt to forge on in the way of helping fallen humanity … His various fields of expertise has helped many in my region and I can only imagine the number he has effected beyond those I know … from day one I knew “ this was a man of kindred spirit “ Dan Elliott is a Gem and adds glimmer to things he touches … I’m a Witness ….and eternally grateful….L.Rashaan RichMay 21, 2022
Dan and his group are highly capable and knowledgeable. They work fast and get the job done. I highly recommend Appture.Justin FrankMarch 26, 2022
They are highly specialized in their work and constantly seek innovation.Ismail YenigulMarch 14, 2022
Dan is a marketing wizard. Honest, Experienced and a read deal. I am blessed to have him in my journey online :) Highly recommended.Sabbir HasanMarch 7, 2022
So much to say. Creative, Intelligent, Talented, Limitless, Affordable. It's amazing what these guys can do.Hack mackMay 17, 2019
We'd used some other agencies before, but man, they simply knocked us all over. After being in business for 30 years, I wonder how much more business we'd be doing if we'd hired them earlier.Rebecca HoneaMay 17, 2019