Years in marketing
Strategy, creative and production led by founder Daniel Elliott.
When someone in Dallas searches for what you sell, Google shows three businesses on a map. Those three get most of the calls. Our local SEO services work to put you there, using your Google Business Profile, reviews, citations and city pages.
Strategy, creative and production led by founder Daniel Elliott.
Conversion-focused sites built and launched since 2002.
Brand, packaging and campaign work across categories.
Video and photo production at our Dallas studio.
Google ranks local results on how close you are to the searcher, how relevant you are to the search and how trusted you look online. You can’t move your office, but you can control the other two – and that’s where we focus.
Categories, services, photos, posts and Q&A set up to match the searches your buyers make.
A simple process to earn more reviews from real customers and respond to every one.
Consistent name, address and phone across the directories Google trusts.
Service and city pages for Dallas, Plano and the DFW markets you serve.

Before anything else, we clean up the problems that keep good businesses out of the map results.

We track what local SEO produces, not just where you rank.
Rankings tracked across the parts of DFW you serve.
Calls, website visits and direction requests from your profile.
Posts, photos and offers that keep your profile active.
What moved, what it produced and what’s next.
Profile, review, citation and competitor review.
Profile optimization, citation cleanup and local page plan.
Reviews, posts, local content and links, tracked against calls.
Local SEO is the work that helps your business show up in Google Maps and city-based searches, like “SEO Dallas TX” or “website design company Dallas.” It centers on your Google Business Profile, reviews, citations and local pages.
Profile and citation fixes can show movement in weeks. Competitive categories take longer and depend on reviews and content.
You need a real business address or service area to have a Google Business Profile. We set it up correctly for storefront or service-area businesses.
Yes. We set up a simple way to ask happy customers for reviews and help you respond to all of them. We don’t buy or fake reviews.
It can be. Most DFW businesses need local SEO and website SEO working together. We’ll recommend the right mix.
Book a local SEO audit. We’ll show you where you rank on the map and what it takes to move up.
Visit our Dallas studio: 14580 E. Beltwood Parkway #103, Dallas, TX 75244Current packages and pricing for websites, SEO, video and maintenance are on our pricing page, or book a call and we’ll scope it with you.
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Written by Daniel Elliott
Founder & Principal, Appture Digital Media
Daniel Elliott has spent more than 40 years in marketing and creative work, bringing over 7,000 products to market and producing more than 850 websites since 2002. He builds conversion-focused websites, B2B lead-generation systems, SEO and AI-search programs, and video for companies across Dallas–Fort Worth.
We are a digital studio offering a variety of solutions in product development, mobile and visual design. That’s why it takes research and expertise from Appture to build a plan that’s accountable to your ROI. We’ll take a hard look at your opportunities, see through the hype and show you how to get the most for your money with Web Marketing, Site Promotion and App Development
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