Years in marketing
Strategy, creative and production led by founder Daniel Elliott.
A fractional CMO gives you senior marketing leadership for part of the week: strategy, team direction, budget decisions and accountability for pipeline. Daniel Elliott brings more than 40 years of marketing experience and over 7,000 products brought to market.
Strategy, creative and production led by founder Daniel Elliott.
Conversion-focused sites built and launched since 2002.
Brand, packaging and campaign work across categories.
Video and photo production at our Dallas studio.
Growing companies often reach the point where marketing needs a leader, but a full-time executive hire is too slow, too expensive or too early. A fractional CMO fills that gap: someone who sets the strategy, directs the work and answers for the results.
Positioning, target markets, channel plan and budget tied to revenue goals.
Lead your internal team and agencies so everyone works toward the same numbers.
Shared definitions, lead handoff and reporting that marketing and sales both trust.
Websites, SEO, video and campaigns produced by the Appture team under one roof.
Every engagement is shaped around your business. Most include:
Most fractional CMOs hand you a plan and leave the execution to someone else. Ours comes with a team that builds the websites, SEO programs, video and campaigns.
Marketing and creative leadership across B2B, government, healthcare and consumer markets.
Built and launched since 2002.
Brought to market across categories.
In-house video and photo production in Dallas–Fort Worth.
Audit your marketing, team, tools and numbers, and set targets.
90-day plan, quick wins and the foundation work that’s been put off.
Run the plan, direct the team and report on pipeline every month.
A fractional CMO is a senior marketing executive who works with your company part-time, usually on a monthly retainer, to lead strategy, direct the team and own marketing results.
An agency executes work. A fractional CMO leads the strategy and is accountable for results, including directing agencies. With Appture, you get both.
It depends on your needs. We’ll recommend a level of involvement after the first conversation.
Yes. We’re based in Dallas–Fort Worth and work with companies across the country.
Daniel Elliott, founder of Appture Digital Media.
Book a call with Daniel. We’ll talk through where marketing is today and what it should produce.
Visit our Dallas studio: 14580 E. Beltwood Parkway #103, Dallas, TX 75244Current packages and pricing for websites, SEO, video and maintenance are on our pricing page, or book a call and we’ll scope it with you.
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We are a digital studio offering a variety of solutions in product development, mobile and visual design. That’s why it takes research and expertise from Appture to build a plan that’s accountable to your ROI. We’ll take a hard look at your opportunities, see through the hype and show you how to get the most for your money with Web Marketing, Site Promotion and App Development
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