Small Business Marketing Blog



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www.leadbuildermarketing.comblog.appturemarket.comema-6990eda7ef526c66ddc5a6f18265c8bcf71080d7

  “Everyone wants to optimize her email marketing but what do you do when your campaigns aren’t pulling as well as you need them to?” “Looking at the metrics is the first step but translating the numbers into an actionable solution can be harder. This is where a critical assessment of your email marketing campaign makes sense. You can do this in-house or hire an outside consultant. Here’s a......

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www.leadbuildermarketing.comblog.appturemarket.com177-031516282adaba62d25f51410419014cf4c45f17

  Humans are programmed to find a story in everything we see. Every picture, word or sentence, no matter how simplistic, is imbued with deeper meaning. This hardwiring helps our brain understand, contextualize and retain details about the world around us. For that reason alone, it is only logical that good stories can also function as potent strategic business tools — ways and means to communicate marketing ideas, change perceptions, forge......

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Can You Name The Most Effective Form of Marketing?

  Everyone hates intrusive and annoying marketing. When the web was recognized as a future marketing medium about a decade or so ago, the entire industry started filling up sites with huge, ugly, intrusive banner ads – yahoo! anyone? Then came along google which provided contextual advertising and we know where google and yahoo are today. Similarly, everyone now is talking about mobile advertising and whether it works or......

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